Networking Strategies for Daycare Owners
Introduction
Running a home daycare is rewarding — but also isolating.
Between diaper changes, snack time, and nap transitions, the thought of “networking” can feel overwhelming, awkward, or just plain impossible.
Many providers crave connection, but face challenges like lack of time, fear of competition, and not knowing where to start.
To create this post, real stories from home daycare owners were reviewed, online groups were explored, and care was taken to shape a resource that feels practical, empathetic, and easy to use even during your busiest days.
Inside, you’ll learn why networking feels so hard, how to reframe competition into collaboration, where to meet other providers, time-saving connection tips, and a 5-step networking blueprint designed just for home-based daycares.
By the end, you’ll feel more supported, less alone, and ready to grow — not just your business, but your confidence, too.
And here’s a little secret: You may already be networking… you just haven’t called it that yet.

Why Daycare Networking Feels Hard — And How to Make It Easy
What if the secret to growing your daycare wasn’t in marketing — but in one conversation with someone just like you?
I’ll walk you through the three key reasons why networking feels challenging for daycare owners: limited time , feeling awkward, and not fully understanding what networking really means.
This way you can feel confident, supported, and connected as both a caregiver and a business owner.
1. Lack of Time and Overwhelm: As daycare owners, the schedules are packed from the moment that first little one walks through the door.
There’s barely time to sip a cup of coffee, let alone think about “networking.”
It’s easy to view it as one more thing we don’t have time or energy for. But networking doesn’t have to mean big commitments or meetings.
It can be as simple as replying to a comment in a Facebook group or saying hi to another provider at the library.
Example:
“I don’t have time for Zoom meetings, but I check in on my daycare Facebook group while waiting for kids to finish snack time. Even that little interaction helps me feel less alone.”
2. Fear of Awkwardness and Rejection: Many of us steer clear of networking because we imagine it’ll feel forced, uncomfortable, or worse — ignored.
No one wants to feel rejected or like they’re intruding. But most daycare owners are craving connection too.
A small gesture, like asking a question or sharing a tip, can open the door to genuine support — without any awkwardness.
Example:
“I used to think no one would reply if I posted in my local childcare group, but when I shared my rainy-day activity idea, I got ten thank-you messages!”
3. Misunderstanding What Networking Really Is: Networking has a reputation for being stiff or salesy. But for us, it’s something much simpler — it’s relationship-building.
It’s about connecting with people who understand the unique ups and downs of running a daycare.
Think less business meeting, more casual chat with someone who gets what it’s like to clean glitter off the ceiling.
Example:
“I thought I had to hand out flyers or talk about my business. Turns out, just swapping snack ideas with another provider counts as networking too.”
💡 Tips
Some tips are shown here:
- Make One Small Connection: At drop-off or pick-up, greeting another provider takes 10 seconds—and could spark an idea swap.
- Share or Ask for One Resource: “Have you tried sensory bins?” or “What storytime prop do you recommend?” keeps it focused on what matters to caregivers.
- Keep Details General: Talking about your themed weeks or rotating toy picks avoids breaching privacy while still giving value.
- Set a Tiny Goal: Pick one action—like “this week I’ll comment on one post about circle-time songs.” Checking that off builds momentum.
- Say Thanks Quickly: A “thanks for the sensory-bin idea!” text after a playgroup chat reinforces goodwill and keeps doors open.
If you keep thinking networking isn’t for you, you could miss out on the referrals, confidence, and support that make running a daycare feel lighter.
Understanding these struggles helps lay the foundation for smarter, more sustainable networking strategies you can actually stick with.
Reframing Daycare Networking: From Competition to Collaboration
If you’re avoiding networking because you think it’s a waste of time, you might be missing out on the easiest way to grow your daycare.
I’ll walk you through how shifting your mindset, embracing collaboration, and choosing community over competition can create a stronger, more connected business.
1. Shift the Mindset: There’s Enough for Everyone: The truth is, there really is enough to go around. Most of us serve different neighborhoods, different age groups, or even have different philosophies.
One provider might specialize in infants, while another thrives with preschoolers. And even when we do serve similar families, people are looking for different vibes — and that’s okay.
Example:
“Another provider a few blocks away runs a nature-based daycare, while mine is all about structure and routines. We actually refer families to each other all the time based on what they’re looking for.”
2. Power of Collaboration: When you start building relationships instead of walls, you open the door to so many possibilities.
You might share curriculum ideas, lend out backup supplies, or step in for emergency care.
And if your daycare is full, wouldn’t it feel amazing to confidently refer a family to someone you trust — knowing they’ll do the same for you?
Example:
“I once had three families on my waitlist. I reached out to another home provider nearby, and we coordinated openings. Now, we refer back and forth all the time — it’s helped both our businesses grow.”
3. Community-Over-Competition Mentality: The more we support one another, the stronger our entire daycare community becomes.
When one of us succeeds, it raises the bar for all of us. Sharing wins, helping during tough weeks, and celebrating each other’s milestones builds more than businesses — it builds friendships.
And honestly? That support can be the difference between burning out and thriving.
Example:
“A local group of five providers started a WhatsApp chat to swap ideas and vent on hard days. We’ve become each other’s safety net — and our daycares are stronger for it.”
Fear of competition can keep you isolated, but collaboration leads to growth, referrals, and a stronger sense of belonging.
That shift in mindset isn’t just inspiring — it’s the foundation for building meaningful, sustainable networking as a daycare owner.
5-Step Daycare Owners Networking Blueprint
If you’ve ever thought, “I want to connect with other providers, but where do I even begin?” — this blueprint is for you.
I will let you know about the five practical steps including; involving community, social media, local businesses etc. to help you build a supportive network that truly gets it.
Step 1: Get Involved in Local Community & Childcare Groups: Start by looking around your neighborhood or town.
Join local childcare associations, attend library events, or stop by parenting fairs. These spaces naturally attract other daycare providers and families, making them the perfect place to strike up simple, casual conversations.
It doesn’t have to be formal — just show up and be open.
Example:
“Attend monthly library story times—you might meet two other home daycare owners, and then you can swap lesson ideas and share toy donations.”
Step 2: Use Social Media to Build Professional Connections: Online spaces are full of like-minded providers waiting to connect.
Join Facebook groups for daycare owners in your area or niche, comment on Instagram reels that resonate with you, or share one helpful tip each week.
These little actions can build visibility and spark genuine conversations — even friendships.
Example:
“I found a Facebook group for providers in my state. After just a week, I’d connected with someone five blocks away, and we now refer families to each other.”
Step 3: Collaborate with Local Businesses for Mutual Growth: Daycare networking doesn’t only happen with other providers — local kid-friendly businesses are great collaborators.
Think about family photographers, speech therapists, toy shops, or pediatric dentists. You can co-host events, exchange flyers, or refer clients back and forth.
It helps you both reach more families, while building your presence in the community.
Example:
“I partnered with a local kids’ boutique for a ‘Back-to-School Bash.’ They brought the crafts, I brought the kids — and we both gained new families.”
Step 4: Attend Industry Webinars, Workshops, and Conferences: These events offer more than education — they’re perfect for meeting people who take their childcare careers seriously.
Whether it’s online or in-person, you’ll come away with fresh ideas and new contacts.
Don’t be afraid to introduce yourself in chat boxes or stick around for networking breaks.
Example:
“I joined a virtual early childhood workshop and ended up starting a group chat with three other attendees to swap weekly activity ideas.”
Step 5: Create Your Own Network — Start a Peer Group or Forum: If you’re not finding a group that feels like the right fit — make one! It can be a text thread, a WhatsApp group, or monthly coffee chats.
Invite a few local providers or people you’ve connected with online.
A space where you can share ideas, vent, celebrate wins, and support each other can be a game-changer for your confidence and sanity.
Example:
“I started a small peer group with two other home daycare providers. We meet once a month over coffee and talk about what’s working — and what’s not.”
Reframing your mindset from competition to collaboration helps reduce burnout, boost your confidence, and remind you that you’re not in this alone.
These aren’t just mindset shifts — they’re practical strategies that lead to stronger networking, more referrals, and a deeper sense of connection in your daycare journey.
Quick Tips: How to Fit Networking into Your Busy Daycare Schedule
What if the daycare owner you’ve been avoiding is the person who could help your business thrive?
I’ll show you how to build real connections through quick, low-effort strategies — like micro-moments, blending networking with daily tasks, using simple outreach scripts, and aligning it all with your routine.
You’ll grow your referrals, feel more supported, and stay connected to a community that truly gets you.
1. Micro-networking moments: Look for 5-minute windows in your day — they’re there, even if they’re tiny.
During snack time, while waiting for pickup, or in between tasks, you can do a quick check-in with an online group or send a message to another provider.
Example:
“While the kids were napping, I commented on a Facebook post in my daycare group — got two responses and a new connection by the end of the day.”
2. Combine networking with existing activities: Turn your regular outings into chances to connect.
Chat with other providers at the park, during a local library storytime, or even in the checkout line at your supply store.
You’re already out and about — a smile or a simple question can open the door.
Example:
“I met a fellow provider while we were both grabbing craft supplies — now we exchange themed activity ideas every month!”
3. Integrate digital marketing and community engagement: Instead of seeing online posts as “marketing,” think of them as conversations.
Share a cute activity you did today, comment on someone else’s post, or answer a question in a provider group.
It keeps your name out there and builds real relationships.
Example:
“I posted a quick reel of our water play setup — not only did parents love it, but two other providers messaged me asking for supply links!”
4. Include confidence boosters and simple outreach scripts: Sometimes the hardest part is just knowing what to say.
Prepare a few go-to lines ahead of time so you’re never caught off guard.
Try these:
“Hi! I saw we’re both local daycare providers — would love to connect!”
“I loved your post about sensory play. Do you mind if I borrow the idea?”
“Hey! Do you ever share referrals? I’ve been getting inquiries I can’t fit.”
The more you use them, the more natural it’ll feel.
5. Sync networking with daily routines: Make it a weekly rhythm. Add a 15-minute “network moment” to your planner or set a reminder on your phone.
Maybe Mondays you check in with a provider group, or Fridays you comment on three posts — whatever works for you.
Example:
“Every Thursday after clean-up, I scroll my daycare Facebook group while I drink my coffee — it’s my little ‘me time’ with a purpose.”
Not making time for networking can leave you feeling stuck and isolated — but building it into your daily flow helps you stay connected, supported, and growing.
Each small action you take helps create a networking habit that works with your real-life schedule — and keeps your daycare thriving.
Where to Find Your Daycare Community Online
You’re pouring your energy into the kids, managing all the moving parts, and sometimes wondering, “Is anyone else going through this?”
The answer is: yes. And the best part? You don’t have to look far to find them.
I’ll show you five quick, practical ways to stay connected — from Facebook groups and childcare forums to LinkedIn, local boards, and virtual events. These small steps can help you grow your network, gain referrals, and feel more supported as both a caregiver and a business owner.
1. Join Daycare-Specific Facebook Groups: Facebook groups are one of the easiest ways to meet other providers who truly understand what your day looks like.
From curriculum swaps to venting about licensing visits, these communities offer a judgment-free zone and real-time support.
Look for groups by location or childcare style that match your needs.
Example:
“I posted about a picky eater issue in a home daycare group and got five helpful responses before lunchtime!”
2. Explore Childcare Forums and Online Communities: Childcare dedicated sites like give you a place to ask questions, share stories, and learn from others who’ve been in your shoes.
You’ll find people talking about everything from tricky toddler behavior to smart ways to organize your space.
Example:
“A provider on Reddit shared a nap schedule trick that totally changed my afternoons — the kids are calmer, and so am I.”
3. Use LinkedIn for Professional Connections: LinkedIn might not be the first place that comes to mind, but it’s actually a great tool for growing your professional presence.
There are groups for early childhood educators, business owners, and even grant seekers.
It’s a quieter space than social media, but packed with people who care about quality childcare.
Example:
“I connected with a preschool director on LinkedIn who later invited me to co-host a virtual Q&A for parents. It boosted my confidence and visibility.”
4. Participate in Local Community Boards and Apps: Platforms like Nextdoor, Patch, or local parent forums are hidden gems for building relationships close to home.
Whether you’re answering a parent’s question, introducing your daycare, or chatting with another provider, these spaces are great for simple, local connections.
Example:
“I commented on a post from a parent asking about daycares — a fellow provider chimed in too, and now we swap spots when one of us is full.”
5. Attend Virtual Events, Webinars, and Online Workshops: Online trainings aren’t just for learning — they’re networking opportunities too!
During webinars, stay active in the chat, ask questions, and follow up afterward if someone shares a great tip.
These are fantastic spaces to meet educators who are growing just like you.
Example:
“During a webinar on toddler transitions, I messaged another attendee who shared a great routine tip — we’ve been emailing ideas ever since.”
Pick one moment in your daily routine — snack time, clean-up, or nap hour — and use it to send a message, leave a comment, or follow up with another provider.
Frequently Asked Questions
How Can I Network Effectively With Limited Time?
You don’t need hours — just intention.
Think in terms of micro-moments: comment on a Facebook post during snack time, reply to a message while waiting for pick-up, or scroll your provider group for five minutes after clean-up.
A little consistency goes a long way.
Tip: Add a “network moment” to your planner once or twice a week — just 10–15 minutes makes a difference.
How Do I Start a Conversation When Networking Feels Awkward?
Start simple and be yourself. A warm compliment or question is more than enough. You can say things like:
- “I really liked your post about indoor activities — mind if I try that one?”
- “I’m also a home provider in [your area] — would love to connect!”
Most daycare owners are happy to chat with someone who understands the daily chaos!
How Do I Measure if My Networking Efforts Are Actually Working?
Look for small wins that show progress:
- Did you get a helpful tip from someone new?
- Did someone reach out to you with a question or referral?
- Do you feel less alone in your business?
It’s not always about numbers — it’s about building meaningful, consistent relationships that support your growth over time.
What Should I Avoid When Trying to Network as a Daycare Owner?
Avoid making it feel transactional or salesy.
Networking isn’t about promoting your daycare all the time — it’s about connecting.
Don’t rush it, don’t dominate conversations, and don’t compare yourself to others. Just focus on being supportive, curious, and open.
How Often Should I Be Networking to See Real Benefits?
There’s no magic number — but consistency matters more than frequency.
Even once a week can make a big impact.
The goal isn’t to be “everywhere” — it’s to show up regularly in a few spaces where your presence can grow relationships naturally.
Conclusion
You started this blog post wondering how — or even if — networking could ever fit into your hectic daycare schedule.
Now, you’ve seen that connection doesn’t have to mean extra work or uncomfortable outreach.
Throughout this post, you’ve learned:
- Why networking feels hard — and that it’s not just you
- Simple ways to connect that don’t require extra time or effort
- How to shift from competition to collaboration for shared success
- Where to find like-minded providers, both online and offline
- And a 5-step blueprint to build your support network with confidence
These aren’t just tips — they’re tools to help you feel more connected, supported, and empowered as both a caregiver and business owner.
So here’s your next small step:
Join a Facebook group, attend a local storytime, or comment on another provider’s post.
It only takes one genuine connection to start building a network that makes your daycare journey feel less lonely — and a lot more sustainable.
Leave a comment below and share how you network as a daycare owner — or what’s holding you back. Your story could inspire someone else.
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